Most frequent questions and answers

It is now proven that cosmetics and detergents, even those sold in pharmacies, are not harmful for coeliacs or those suffering from dermatitis herpetiformis, even if they contain gluten, since their use is topical (skin, hair, lips, eyes, mouth etc.) and they do not come into any contact with the intestinal mucosa (these products are not to be ingested). Therefore, it also applies for cosmetics and detergents that specific wording is not at all necessary and, were the wording not present, these products would not constitute a risk for coeliacs.

In addition, puroBio products contain hydrolysed proteins, which do not contain gluten.

puroBio products containing wheat proteins are:

  • Mascara (all)
  • Dry skin primer
  • Eye primer
  • Fluid correctors (luminous and sublime)
  • Sublime fluid foundation

Last updated: February 2019

All puroBIO cosmetics products are only tested for nickel, no tests are performed on other heavy metals such as lead and cobalt. The tests guarantee control of each product batch.

We are always striving to find environmentally sustainable packaging solutions, in fact, we finally found a supplier that produces BIO plastic packs! This type of pack was used for our moisturising styling spray.

For the other products, we chose to use refillable packs. The refill comes in a cardboard box and blister bivalve that are fully recyclable.

The scents used for puroBIO products derive from essential oils and natural raw materials, such as flowers and plants.

Makeup with factor protection products differ from solar products, as makeup only has physical filters, guaranteed by a shielding pigment (titanium dioxide) present in MICRO form. Solar products ensure total protection thanks to the synergy of both the physical filter (titanium dioxide), which acts like a screen, and the chemical filter, which instead acts by deflecting the solar radiation in other directions and forms.

It is a legal requirement when using the “SPF 10” label that SPF tests be performed against UV rays, UVA and UVB (in vivo tests).

Our products are absolutely Cruelty Free, and as reported by the Italian Ministry of Health and by the European Commission, the provisions relating to experiments on animals are contained in art. 18 of Regulation (EC) No. 1223/2009.

Tests on finished products have been banned since 2004; tests on raw materials since 2009. Since March 2009, it is not possible to put any finished product on the market that contains raw materials previously tested on animals.

Titanium dioxide is a pigment used in cosmetics as a screening agent, to offer physical protection against the sun’s rays. Normally it is used in MICRO form, but it can also be found in NANO form. If nano is used, it is mandatory to specify the nature of the particles (nano particles) in the INCI.